How The Copywriter Helps The Entrepreneur

One of my favourite assignments as a copywriter is to help entrepreneurs create the text to promote their new business, product or service. In my five years as a professional copywriter, I’ve helped clients as diverse as electricians, sales trainers, marketing companies, gourmet food shops, property developers, digital agencies, IT consultants and driving instructors to express what they offer in writing – usually at the early stage of building or planning the enterprise. The power of copywriting in that situation simply cannot be overestimated. There really is something almost magical about putting words on the page. It makes ideas real, generates commitment and focuses energy. Just by committing thoughts to paper, we can shape our futures. It’s easy to see how this benefits the entrepreneur as they plan or develop a business. Although most entrepreneurs generally feel positive and confident about their ideas, they sometimes find it hard to do them full justice on the page. Working from a different perspective – the outsider’s perspective – the copywriter can make sure that their client’s marketing pitches the offering to the right audience, with the right tone and the right emphasis.Sometimes, the appropriate ‘level’ for the message may be far ‘above’ the one expected or imagined by the entrepreneur. Sometimes, when they see what I’ve written, my clients respond ‘I could never have written that,’ or ‘I don’t recognise myself’. This type of feedback confirms that the entrepreneur may simply be too close to his or her product or business (whether emotionally or intellectually) to communicate its selling points effectively. If the business is a one-person startup enterprise, it’s easy to see why. Talking an idea through with a good copywriter (one who asks the client lots of questions) is a great way to road-test a new idea. ‘If we translated this concept into marketing messages,’ the entrepreneur is asking, ‘Would it fly? Would the proposition be consistent, compelling and capable of converting interest into sales?’ Here, the discipline of copywriting can act as a useful reality check. The dark side of confidence is over-confidence, and entrepreneurs are prone to many delusions and self-deceptions. But the copywriter cannot spin straw into gold; to make convincing copy, they can’t work with unclear, inconsistent or self-contradictory ideas. As part of the briefing process, the copywriter can help the entrepreneur to iron out all these tangles in their thinking – provided the copywriter is prepared to put some tough questions to the person who pays their bill.

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Tips On Writing Your Operations Manual Using The Franchise Operations Manual Template

Franchise Operations Manual Template is the blueprint of your business.

Franchise Operations Manual is one of the most important documents needed for each franchise business. It has a great difference from a successful and a profitable business to a misfortunate performing one. The operations manual serves as a guide when running a business and success of whatever business depends on it.

Writing the franchise operations manual can be a frustrating task but it is important that you have to work hard just to finish it. Rely on yourself; don’t rely on the writing ability of others because you are the person who is well-informed about your business. Tips are as follows to give you a guide throughout the writing process.

o Get ready. If this is your first time writing a franchise operations manual, have yourself familiarize first regarding the document prior to writing. Of course every business is exceptional and there are different business procedures in every company. However, it is not necessary that you get into details about this stage. All you demand to do is to get familiar with this type of documentation.

o The first draft. After you have an idea what a franchise operation manual is you can proceed to writing the first draft of your own manual. As you have already observed, the manual can be a large document so you will probably need a lot of time outlining all the information and even more time writing the details. This is where a specialized franchise tool can aid you. Software products are available which can able to provide you the chief frame of the manual you are writing. If you select to use the Franchise Operations Manual Template software, all you will need to do is to customize the ready template.

o Get the draft reviewed. Once the operations manual draft is ready, review it by letting it read by the other members of the management team. They can also add some important ideas since they also know the nature of your business. In addition, when the manual is read by many, there is a big opportunity for you to have a more polished and better work.

o Get the second draft reviewed by professionals. Once you are almost done in your manual, let a lawful professional review it. This can be useful especially when targeting franchisees from different countries.

o Make it official. Once you have the second draft ready, utilize the final corrections and make the official version of the franchise operations manual. Don’t forget that you can still revise it afterwards depending on the market change and the development of your business.

Completing the operations manual can be hard for you but through the aid of the Franchise Operations Manual Template, you can have the comfort in writing. Purchse now the template and get ready to begin your business.

Sage X3 Vs Jd Edwards Enterprise One Erp Software

Sage X3 vs JD Edwards Enterprise, both of these software applications and its usefulness will be clear with the following details as described in the review.

Overview

Sage X3 ERP is a fully integrated software application that comprises of functionalities from manufacturing, distribution, warehousing, CRM and accounting and bags 20 years of service in providing solution to the companies. This application is used for the mid sized industries for performing accounting; operations; customer relationship management (CRM); human resources (HR); time tracking; and merchant services. The Sage X3 has to be used in a manner that it reduces the cost. This application is easy to use and implement and affordable for the mid sized companies. Sage X3 ERP has been configured in offerings that support Process, Discrete and Distribution environments. Sage X3 application majorly used explicitly in Food and Beverage, Chemicals, Pharmaceuticals and Petrochemicals and sub industries as diverse as dairies, bakeries, paints, lubricants and cosmetics. This also assures a good quality management and control.

The Assessment

The market segments that it aims at and has been delivering performance are the small level and entry level and serving approx. 5.3 million customer; lower mid market having approx.614,000 customers and also the upper mid market and the enterprise holding approx 184,000 customers. This application caters to the evolving needs of the customers and is so customer centric. It thereby renders with the following beneficiaries of reduced time and cost and streamlines and accelerates the business process. It also optimizes the use of current capacity, inter operates across locations thereby improves customers experience. Sage X3 vs JD Edwards Enterprise One so far depicts that the usage is primarily dependant on the companies’ requirement.

Working with Sage X3 vs JD Edwards Enterprise

JD Edwards Enterprise One is an integrated applications suite of comprehensive enterprise resource planning software. This application enables to integrate all the business aspects like customer relationship management, enterprise asset management, enterprise resource planning, supply chain management, and supplier relationship management. It provides business intelligence and performance management tools that help you measure the value that sage X3 solutions deliver. It is like a one time investment that can only increase the rapidity of the work process. The basic look out while adopting this package are its features of easy implementation with less of customization. Only JD Edwards Enterprise One offers a choice of databases, operating systems, and hardware so you can build and expand your IT solution to meet business requirements.

Finance A Franchise For Subway

When it comes to buy a Subway Franchise, the first think which clicks in the mind is that how you will go to finance it?. Buying a Franchise or coming in the food chain business involves various things like setting up the restaurant, arranging for the shop fitters to fit out the shop accordingly, kitting it out with all the required catering equipment, fitting all the tables and chairs, and many more. That is the reason people usually look for a financer before buying a Subway Franchise. By having a handsome amount in their hand theyll be able to effectively budget their monthly outgoings through a monthly finance package to operate their business immediately with all the equipment they need.

Own a Subway Franchise only by going through the process of financing, as by doing this you are keeping your available capital in the bank, leaving it available for other important business expenditures. It will provide you liquid flow of cash to run the day-to-day business activities. You cant imagine how easily youll get back your return on investment easier by opting to tailored franchise finance package. It will benefit you by lending maximum money to your bank account each month on your lease agreement.

No one can deny the popularity of Subway, not because their unique chain of restaurants but for the quality they provide with mouth watering sandwiches. There is hardly any need to mention that their high profile advertising campaigns and their ongoing popularity and excellent menus are certainly attracting potential franchisees from all over the world. They all want to open their own Subway franchise and want to take a part in the active race to success. If you think about it you almost get it, enormous flexible finance packages on the market are available. It allows you to build in the franchise fee with all useful equipment that goes into the Subway restaurant.

Fulfill your desire to owe a business related of fast food industry by buying a subway franchise. This is the only platform where food have both moderate as well as healthy flavor

Affordable Health Care Insurance Policy Basic Guidelines You Need To Know Before Buying One

There are many companies out there offering affordable health care insurance policies to anyone looking for one. To avoid falling into trap of any of these companies unfavorable terms and conditions, you need to take control before buying any of these health insurance products.

Be In Control When Choosing Your Health Insurance

If you are searching for an affordable health care insurance policy, try to be always in control. When looking for a company to provide a comprehensive and reliable health care insurance that provides the best medical coverage, the best thing for you to do is to shop around first, compare the quotes of different companies and make a point to interview the insurance agents thoroughly. This will help to ensure that you acquire the best health insurance policy that fits your requirement.

Why Choose One Slowly

In these very competitive health care industries, many medical care insurance companies compete against one another by offering very irresistible and attractive health care insurance products. As a result, you do not need to grab the first health insurance product that come along your way which you think is good. Below are a few basic guidelines that may be useful for you to follow before selecting any health care insurance policy.

What Are The Basic Guidelines You Should Be Aware Of

Firstly

Read closely all the fine print of the insurance policy in order to understand every details of the policy offered by the company. In addition, you should also check the credibility of the health care insurance company by enquiring the insurance commission office in your state. From the enquiry, you could know whether there are any complaints made against the insurance company. Secondly

If your goal is to save as much on the premiums, then you could start a HAS (Health Saving Account) with the health care insurer. This account is tax exempted and could be used to pay for your medical expenses. On the other hand, also avoid falling prey to high deductible, low premium health care policies. No doubt these policies can help you save on your monthly premium, but at the time when you seek medical attention, the costs incurred could be higher.

In addition, you should also choose an affordable health care insurance policy inclusive of disability insurance. This specific feature is beneficial especially in the case when you are serious injured and became unable to work productively and properly. Normally, Group health care insurance includes this feature and individual health insurances are starting to offer this too.

Lastly

Many people are discouraged by the high cost of individual health care insurance policies. They are normally more expensive then group insurance product because they are not subsidized. If you are self-employed, there is more reason for you to get one to ensure your medical expenses can be kept low in times of seeking medical attention. However, by following the above guidelines closely, you are still able to find the affordable health care insurance option that you are looking for.